AI Chatter modes control how Substy replies for the selected creator. Changing a mode here does not automatically change every creator in your agency.

Manual only: your team sends messages manually. AI does not auto reply for this creator.
Full AI Mode: AI can run conversations, scripts, upsells, and follow-up without a manual handoff for this creator.
Hybrid Mode: AI starts the chat, then only your team can reply after the fan reaches your spend or subscription handoff rules. Hybrid Mode requires Elite.
The mode decides whether AI is allowed to reply. The reply availability setting decides when it can reply. Always Active means any time. Team Shifts means only during covered hours in Team Management. If no shift is scheduled, AI sends nothing.
Use Manual only when your team wants full control.
Use Full AI Mode when you want AI to manage the conversation without a handoff rule.
Use Hybrid Mode when you want AI to handle early conversation and move qualified fans to your team.