The AI Persona feature allows agencies to define how the chatbot communicates with fans. Each persona determines the tone, personality, and emojis used during conversations, so the AI perfectly matches the model's brand and audience.
Go to Chatter AI > Settings > AI Persona. This tab displays all available Persona Presets.
Substy provides three built-in personas you can use immediately:
Dominante — A confident and commanding woman with a cold, demanding tone. Assertive, Seductive, Emotionally distant.
Gen Z (default) — A playful, chronically online girl who uses modern slang, emojis, and humor. Energetic, Relatable, Empathetic.
Man — A confident, charming male persona with a bold, flirtatious style. Charismatic, Cool, Flirty.
To activate one, simply click on the preset name — it will turn blue and show "Active."
If you want to make your AI sound exactly like your model, create a custom voice preset:
Click + Custom Preset (top right corner).
Fill in Preset Name, Description (optional), Prompt (a short system prompt defining how the AI should behave), Casual Emojis, Sexting Emojis, and Negotiation Emojis.
Click Create Preset.
You can switch between personas at any time — the active one applies to all new messages from the AI.
You can edit or delete your custom presets later.
The Default Presets cannot be edited but can be reactivated anytime.
Match each model's AI Persona to their real tone or online identity.
Use the Prompt field strategically — a few clear behavioral sentences often outperform long descriptions.
Choose emojis that reinforce personality (playful, sensual, or assertive).
Pair your persona with the right AI behavior settings for optimal results.
Customizing AI Behavior
Configuring Creator Information
What Is AI Chatting?
How the AI Memory System Works
