Substy automations let you set up triggered actions that fire automatically when specific fan events occur. From welcoming new subscribers to re-engaging lapsed fans, automations handle repetitive tasks so you can focus on growing your business.
Triggers define when an automation fires. Substy offers 8 distinct trigger types.
Fires when a brand-new fan subscribes to the creator for the first time. Available on all plans including Free. Use it to send welcome messages, introduce your content, or add new fans to specific fan lists.
Fires when a fan comes online on the platform. The system uses a 15-minute activity threshold to determine online status, and the fan must have been subscribed for at least 3 hours before this trigger activates. Perfect for sending timely messages when fans are actively browsing.
Fires when a fan purchases a piece of PPV content. Use this trigger to thank buyers, offer follow-up content, or move purchasing fans to VIP lists for better targeting.
Fires before a fan's subscription is about to expire. This gives you a window to send retention messages, special offers, or exclusive content to encourage the fan to renew.
Fires when a fan's subscription has lapsed. Use this to send re-engagement messages or special offers to win back expired subscribers.
Fires when a fan who previously unsubscribed comes back and subscribes again. A great opportunity to welcome them back with exclusive content or personalized messages.
Fires on the fan's birthday (if their birthday information is available on the platform). Use it to send birthday wishes, special discounts, or exclusive content as a personal touch.
Fires when a fan sends a message to the creator. Includes optional keyword matching (CONTAINS or EXACT mode, case-insensitive) to fire only when specific words or phrases are detected.
Send a message to the fan who triggered the automation. Messages can be static text, AI-generated, or sequenced (multiple messages with configurable delays between each).
Pauses the AI chatbot for the specific fan who triggered the automation. Note: This action is not available on the Fan Purchases PPV trigger.
Sends a notification to a team member via Telegram. Supports dynamic variables: {price}, {conversation_url}, and {fan_name}.
Automatically adds the fan to one or more fan lists for targeted follow-ups and segmentation.
Free plan: Only Fan Subscribes First Time trigger. No AI-generated messages.
Pro plan: All triggers except Fan Comes Online and Fan Sends Message. AI messages available.
Elite plan: All triggers and all features fully unlocked, including online detection and keyword matching.